We probably don?t need to tell you this, but the Internet can be a pretty fast-moving place.? Trends come and go in a matter of weeks, if not days. ?To get the most out of your online business, you need to constantly ?have your head on swivel? as the saying goes, constantly watching for new trends and looking for chances to get your company?s name on people?s lips.
You?ve gotta be opportunistic in Internet video marketing, ready to spot chances when they arise and make the most of them.
Now, when it comes to video marketing, it might seem like this doesn?t fit in.? Videos take a long time to produce, right?? Well, not really.? There are a number of techniques you can use to make a video quickly and, while they might not get you a Clio, they?ll do the job if you strike at the right time.
So, let?s quickly take a look at a few quick video marketing tips!
Seizing The Moment With Quick Video Marketing
Keep it short:? You?re not making The Lord of the Rings here.? In most cases, you can get all the messages you need into a video that?s only a couple minutes long, if not less.? In fact, if you look at this list of viral video hits, they pretty much fall into two categories.? Either they?re music videos, or they?re extremely short.? You should keep that in mind when you?re planning your next mini-masterpiece.
Use a single camera:? ?The ?vlog? format is tried-and-tested on the Internet, and it works specifically because it?s so cheap and easy.? The simplest video you can produce is just yourself, talking into your laptop or smartphone?s webcam.? If you?ve got good delivery or presentation skills, you could theoretically have a video ready without spending more time on it than it takes to record it.? This is a great method for quick video marketing.
- Try a photo montage:? Even if you lack a camera, you can still create videos.? If you have a lot of pictures lying around, such as from a recent company event, they can be quickly turned into a montage slideshow.? Add some quality music (see below) and you can produce a shareable video with nothing but the contents of your camera!
Find some good music libraries:? ?Music is one of the unifying factors in popular viral videos.? We don?t know exactly why this is, but good music encourages shares.? If you?re going to be producing a lot of quick Internet marketing videos, consider subscribing to a royalty-free or ?stock? music library.? These can get you high-quality music at very fair rates. ?If you?re exceptionally budget-conscious, you might consider browsing around a Creative Commons-based site such as Jamendo, where tracks can often be reused for free.
- Use tools to quickly customize it:? You don?t want to release a video into the wild without proper branding and social media links.? Video marketing tools exist that allow you to quickly and easily brand your video, add watermarks, and include social media access.? You?re not going to have a viral hit if no one knows who you are, or how to share your material, so these are vital for a quick video marketing plan.
Being able to quickly produce videos in response to changes online is one of the keys to standing out, getting noticed, and being the person ?on the scene? who knows how to leverage a situation.? While you certainly should spend more time on some of your videos to make them better productions, quick video marketing is great when changes are coming quickly.
Get your tools together now, so you?ll be ready when the time comes!
Source: http://www.business2community.com/online-marketing/get-noticed-with-quick-video-marketing-0369734
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